One Piece 3-in-one collections?

We all know Viz is speeding up the release of One Piece in 2010 in a big way, but I just came across another One Piece release they're doing. On the Simon & Schuster website, where Viz's upcoming licenses and releases are often listed even before they're announced, there are listings for several One Piece volumes entitled "One Piece: East Blue 1-2-3", "4-5-6", "7-8-9", and "10-11-12", at a price of $14.99 (3 for the price of 2), which covers the East Blue saga (hence the title). I'm not sure if they'll be VizBig releases, but I doubt it, considering the price. It's probably meant more for new readers to play catch-up, and omnibuses are great for a series as long as this one.

From what I've read of NYAF reports, they didn't mention anything there, but the Simon & Schuster listings are usually true.